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Ashley Bang
Data Scientist at ADM Capital Foundation

Judging Criteria

1. Problem

  • What specific problem does your idea propose to solve?

  • How big and pressing is this problem? 

  • Based on your research, what are the root causes of this problem?

  • Who are your key stakeholders and how are they affected?

  • What insights have you gained from interviewing these stakeholders?

2. Solution

  • What product or service does your idea offer?

  • How does it work?

  • What key metrics will you use to measure success and impact?

3. Innovative Value

  • What is your idea’s core value proposition?

  • What are your idea’s sources of competitive advantage?

  • How is your solution superior to others in the market?

4. Business Viability

  • What resources are involved to implement your idea?

  • What is your idea’s basic financial model?

  • How will you implement this idea?

Frequently Asked Questions

  • What is the GREEN Hackathon and Innovation Night 2022?
    GREEN Hackathon and Innovation Night 2022 is a curated competition, open internationally, aiming to inspire and forge creative and out-of-the-box solutions for a more sustainable Hospitality and F&B sector. Anyone from hospitality enthusiasts, innovators and students from around the world can come together and create solutions to transform the Hospitality industry.
  • When and where will the Hackathon happen?
    1. GREEN Hackathon Kick-off Webinar 28/Apr/2022 - 18:30-20:30 @Zoom What will I do there? Deepen your knowledge, get inspired and meet your potential team mates at the Hackathon Kick-off. Expert speakers will share their knowledge on the Hackathon themes of textile innovation, food tech and sustainable packaging. Using his own research, Dr. Shauhrat Chopra, Assistant Professor from the School of Energy and Environment, CityU will explain the concept of resource circularity, and how it can be achieved by sustainable product design and life cycle assessment. Food Tech Program Manager of Brinc, Natalie Lung will give the latest insights and trends around food innovation whereas Sonalie Figueiras, CEO and Founder of Green Queen will share about sustainable packaging solutions and trends. From textile innovation, we have Angus Tsang, Researcher at the Mills Fabrica, who will demonstrate the newest learnings in the techstyle space. We’re sure you will be teeming with ideas by the end of the evening! 2. MakerBay Design Thinking Workshop Late May @TBC What will I do there? Now that you know what improvements are needed in the hospitality industry, it's time to come up with an idea! Organised by MakerBay, they will lead you through what Design Thinking is and how to come up with innovative ideas, products, services, and business models. Design Thinking is not as easy as putting sticky notes in meeting rooms, and this workshop will offer you the chance to experience it firsthand, hands-on, in Hong Kong’s best-equipped Innovation space, "MakerBay" in Tsuen Wan. Follow the MakerBay team that has been trained directly from the source: the Stanford School of Design and learn to collaborate, systematically come up with new ideas, and also prototype and test them! 3. Pitching Clinic Early June @Zoom What will I do there? Public speaking is a singular source of anxiety for those competing in pitching competitions. But developing strength in it is often both very possible and what determines which teams win competitions. To prepare you for the presentation at the Hackathon Day, we are inviting JP Stevenson, business model innovation advisor to Fung Group companies. He also successfully led numerous teams in global pitching competitions, including Google & University of Southern California's Global Consulting Challenge, which his team won in 2016. JP's pitching clinic will focus on both the theory and practice behind presentations. 4. GREEN Hackathon Pitching Day 18/Jun/2022 @Zoom What will I do there? With your ideas ready and your pitching skills leveled-up, get ready to pitch your ideas at the GREEN Hackathon Pitching Day. The Pitching Day is the semi-finals. You will have 5 minutes to pitch your ideas to a panel of judges. Shortlisted teams will get into the final round of competition. 5. GREEN Hackathon Innovation Night 04/Jul/2022 - 19:00-21:00 @Eaton Club Central What will I do there? Shortlisted teams will go head-to-head for a final pitch in front of our judges from the start-up accelerators, textile innovation, impact innovation, and hotel industry. Our panel of judges are: Edwin Keh, CEO of Hong Kong Research Institute of Textile and Apparel; Carmen Ng, Director of Sustainability at Langham Hospitality Group; Cesar Jung-Harada, Founder of MakerBay and Senior Lecturer at HKU; Helga Vanthournout, Founder of Wealth of Flows Consulting; Carine Pin, Co-Director of the Mills Fabrica; Guillermo Ginesta, Managing Director of Greater Bay Area, Brinc; as well as two representatives from the Honk Kong Science & Technology Park. Winning teams will have a chance to bring their ideas to reality through the Hong Kong Science and Technology Park’s Ideation Programme. Other prizes include a cash prize from InvestHK, a Summer Internship at the Mills Fabrica and Foodpanda vouchers.
  • How can I apply and what is the cost?
    If you have an initial idea that you would like to develop further, please apply via this link as a participant before 17 May 2022. Participants who wish to apply after this date can register in the second phase with a more defined idea and a team formed. Link for second phase of registrations will be shared closer to the date.
  • Can I apply as a team?
    Participants can register as a team. Please input your team name in the registration form. Please make sure your teammates use the same team name during the registration. Email us at for any questions. Forming teams prior to applying is not necessary. Individual participants will have the chance to talk to and team up other participants after the Kick-off event.
  • What are the prizes?
    Category 1 - University Students, Start-ups, Innovators, Entrepreneurs: Winner: Exclusive direct enrollment to the Ideation Programme from HKSTP (worth HKD 100,000 in seed money) USD 1,000 Seed money VIP Tickets to GREEN Conference 2022 2nd Place: Exclusive direct enrollment to the Ideation Programme from HKSTP (worth HKD 100,000 in seed money) USD 500 Seed money VIP Tickets to GREEN Conference 2022 3rd Place: Tentative direct enrollment to the Ideation Programme from HKSTP (worth HKD 100,000 in seed money), depending on the idea presented USD 500 Seed money VIP Tickets to the GREEN Conference 2022 Additional Prize for best ranked University Student Team: Summer Internship at The Mills Fabrica Additional Prizes for all finalists: Fast-track access to the admission panel of HKSTP's Ideation Programme* 1-day ticket to GREEN Conference 2022 (day of their choice) Category 2 - Students below 18 years of age: Winner: HKD 1,000 Foodpanda vouchers Summer Internship at GREEN Hospitality 1-day ticket to GREEN Conference 2022 2nd Place: HKD 500 Foodpanda vouchers 1-day ticket to GREEN Conference 2022 3rd Place: HKD 300 Foodpanda vouchers 1-day ticket to GREEN Conference 2022
  • What is the expected outcome?
    All teams have to come up with an innovative and marketable product or solution which alleviates the problem of food waste, textile waste or packaging waste in the Hospitality and F&B industry. The solutions should demonstrate circularity and sustainability.
  • Who can join the Hackathon / are there any requirements?
    There are no specific requirements. We want to foster exchange of ideas among people of different backgrounds. Hospitality industry professionals, innovators, start-ups, SME, university and secondary school students (regardless of discipline) around the world will find this Hackathon especially relevant.
  • What if I don't have an idea yet?
    It's common and normal for people to come to a Hackathon without an idea. Listening to the talks at the GREEN Hackathon Kick-off Webinar and attending the Design Thinking workshops will give you inspiration to come up with new ideas. Or check the "BE INSPIRED" page on our website to learn more about current projects targeting the same challenges. Please, note that participants registering in the second phase will need to have a more defined idea.
  • Who will I meet at the Hackathon?
    All the mentors, speakers and judges at our Hackathon are experts in the topics of hospitality, circularity, sustainability or innovation. You will find people from a wide range of industries: academia, hotels, restaurants, start-up incubators and more. We expect a lot of interesting, insightful conversations among like-minded people. Here are our mentors, judges and speakers.
  • Can I bring my family or friends to watch?
    All participants are invited to the Innovation Night. Feel free to bring your family and friends. Tickets to the Innovation Night can be found here.
  • What are the safety precautions for COVID-19 at the venue?
    All participants will be asked to fill out a health declaration form sent by email in advance when you join the in-person events, as well as scan the LeaveHomeSafe App upon entering the event premises. Temperature will be taken daily upon arrival at the venues. Wearing a face mask is required throughout the events, with the exception of mealtime in designated areas. Hand sanitizers and spare masks will be available at the venues. Option will be given to participants to join events online if they are uncomfortable with coming in person.
  • How can I contact the organiser for questions?
    Please don't hesitate to shoot us an email via
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